OPEN SESAME CLUB

OPEN SESAME CLUB is a Tokyo-based Japanese fashion brand launched in spring/summer 2022. Its core offering is women’s everyday clothing built around knitwear, with collections that extend into tops, cardigans and skirts. On its own site, the brand defines itself through knit-led daily wear shaped by environmental and social responsibility rather than trend cycles. Knit construction is central to how the clothes are made. Product descriptions point to textured surfaces, openwork structures and patterned stitches, including the brand’s recurring "durian" knit, developed through the combination of stitch structures and the torsion of Z-twist cotton yarn. Other pieces use natural and recycled materials, and the brand states that packaging is selected with environmental considerations in mind. External retail notes also describe hand-washable knit styles and emphasise the designer’s technical knowledge of knitwear. Within Japan’s contemporary womenswear landscape, OPEN SESAME CLUB sits between specialist knit design and daywear. What distinguishes it is not a graphic identity or overt styling, but a sustained use of knit as a structural medium: texture, transparency, reversibility and relief are treated as primary design tools. That gives the brand a specific position among newer labels working with everyday dress through textile construction.